Day 1 | The First of many, many, posts…

THE BRIEF: To carry out the research, planning, design, pitching and prototyping phases of an independent practical new media project.

I often struggle to come up with that ‘WOW’ idea, which is why for this project, I am going to carry out extensive research before landing an idea. Is there a need for the product I am going to make? Does it solve a problem? Does it relate to our society, culture and behaviour today? Does it have commercial value? Is the idea original and innovative? Have I considered our now, participatory audience? Is it multi-disciplinary?

These are just a few of the questions I will ask myself the moment an idea springs to mind. As of yet, this moment hasn’t happened yet…

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